Blogs, News and Advice
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Blogs
Top 10 best charity website design 2021
We look at more charity website designs than most and we wanted to compile some of the team's favourites to give you a little inspiration for your next web project. We have tried to keep them varied...
£13,260+ given to charities – our Year in review 2020
Hi, Rich Sutcliffe here, the founder of Agency For Good and today is the 2nd anniversary of our launch. We launched in January 2019 with a belief that Agency For Good can significantly increase...
How to use tone in your nonprofit marketing
WHAT IS TONE Tone is the way in which you use language to convey the specific personality and overall vibe of your organisation. For example, depending on your non-profit, your tone may be formal or...
How to gain trust and support for your nonprofit
Gaining the trust of supporters is extremely important for charities, being organisations which cannot run without the support and donations of the public. This trust can also be especially...
Brand positioning, value proposition and unique selling proposition for your nonprofit
Messaging, and the way in which you communicate to your audience, is extremely important.It is essential that you communicate the right messages to your target audience. If you are able to...
Diversity and inclusion in the third sector
The issue of racism within society is something which has come to the forefront of public discourse in recent weeks. Many different industries have been discussing ways to create positive change and...
Tips on storytelling in non-profit marketing
It is well known that storytelling is an extremely valuable tool in marketing. It is one of the most effective ways to get a message or information across in an interesting and engaging way. And it...
5 easy ways to improve your nonprofit websites SEO
What is SEO? SEO, or search engine optimisation, is a way of adapting your website to ensure that the highest possible amount of people come across your website. The better your SEO, the higher it...
Considerations when designing a third sector website
Having a well-designed website is of vital importance for any non-profit, as it is the primary means for people to find out about your organisation. Whether they want to learn about what you do,...
How to appeal to donors using the story of the individual
Scientific studies have shown that people are more inclined to be more generous towards someone if the person is an identified individual, as opposed to a statistical life or someone who is at the...
How to use Twitter for your Nonprofit
CONTENT Twitter is unique in that posts are limited to 280 characters and this allows for content which is concise and impactful. Twitter also has a high volume of content, with 500 million tweets...
How to use Instagram for your Nonprofit
Instagram is the second most logged-in social media site for daily use and is therefore essential in order to reach a lot of people. It is also very versatile and can be used for many different...
How to use Facebook for your Nonprofit
Facebook is the most widely used social media platform in the world and is therefore an essential for any type of nonprofit organisation who wants to reach a wide audience. Whether your cause is...
How to use social media for your nonprofit
Social media is one of the best ways to advertise any organisation or campaign in the modern world and investing time into your online presence is a must for any nonprofit seeking to have their...
Charity / Social Enterprise – Marketing Strategy – SWOT Analysis
SWOT Analysis – Strengths, Weaknesses, Opportunities, Threats A SWOT analysis useful for assessing both the internal factors (strengths and weaknesses) and external influences (opportunities and...
Charity / Social Enterprise – Marketing Strategy – PEST Analysis
PEST Analysis – Political, Economic, Social and Technological forces PEST analysis focuses on only external factors which may affect your organisation, and although there may be some overlap with...
Competitor and Market Research for Nonprofits: An Introduction
Competitor and market research are tasks which are often overlooked when charities are being set up, but it is an essential process for anyone who wants to build a successful brand and marketing...
How to get repeat donors for your nonprofit
Repeat donations form a significant chunk of income for many charities, and donors who set up recurring gifts have been shown to give significantly more than people who give isolated, individual...
Charity / Social Enterprise – Marketing Strategy – Know your competitors
The first essential step in competitor and market research is to know your competitors. This involves gaining a better understanding of the other organisations in your area who may be a threat to...
Think Big, Start Small, Act Now.
All You Good Good People - Leeds Digital Festival Event Write Up Agency For Good and the School for Social Entrepreneurs Yorkshire and North East ran one of the 235 events in the Leeds Digital...
Tips for charity and social enterprise social media posts
Charity and social enterprise social media posts Most charities and social enterprises I come across have little time to be fully active on social media and in most cases can’t outsource this with...
7 tips to start your social enterprise marketing plan
7 tips to start your social enterprise marketing plan If you have never written a marketing plan before (or it’s been a while) this will give you a steer in the right direction to help get...
What is a social enterprise?
What is a Social Enterprise? Over the last few weeks I have been out and about and one question I have been asked is, what is a social enterprise? Definition A business with primarily...
For the love of Good
Agency For Good - Creating social impact through digital and marketing Hello everyone and happy New Year! Welcome to Agency For Good. Why are we here? We established Agency For Good as...
In the news
£13,260+ given to charities – our Year in review 2020
Hi, Rich Sutcliffe here, the founder of Agency For Good and today is the 2nd anniversary of our launch. We launched in January 2019 with a belief that Agency For Good can significantly increase positive social and environmental impact in the UK. We do this by helping...
Bradford ranked ninth in UK top 10 places for start-up business survival
Read this article in the Telegragh & Argus
Agency For Good Ltd named New Business of the Year at Bradford Means Business Awards
Read the article in the Telegraph & Argus
Business Development Northern MAX2 Programme Praised
Read this article in the Yorkshire Times
Advice on digital marketing for good causes
Read the article in the Keighley News about us - http://bit.ly/2VC4P8B
MEET THE BUSINESS: AGENCY FOR GOOD – Umi Live write up
Read the write up here - http://bit.ly/2vRbuMN
Businesses come together at Ward Hadaway to debate the future of the tech sector
Read the write up here - http://bit.ly/2E5hc1S
Leeds Digital Festival – All You Good Good People
http://leedsliving.co.uk/tech-digital/ldf19-one-week-down-one-to-go/?fbclid=IwAR3wT4UbWFfENlveYp3YPeI6Xn4rUqKHYwYcqeEhc8AhUHiu8ZhxTsVeldI
Let's create something good together
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