How to use Facebook for your Nonprofit
Facebook is the most widely used social media platform in the world and is therefore an essential for any type of nonprofit organisation who wants to reach a wide audience. Whether your cause is local or global, virtually everyone has a Facebook account, so it is the...
How to use social media for your nonprofit
Social media is one of the best ways to advertise any organisation or campaign in the modern world and investing time into your online presence is a must for any nonprofit seeking to have their message heard by as many people as possible. With a whole host of...
SWOT Analysis for Charity Marketing Strategies
SWOT Analysis – Strengths, Weaknesses, Opportunities, Threats A SWOT analysis useful for assessing both the internal factors (strengths and weaknesses) and external influences (opportunities and threats) which may have an impact on your organisation. It is important...
PEST Analysis for Social Purpose Marketing Plans
PEST Analysis – Political, Economic, Social and Technological forces PEST analysis focuses on only external factors which may affect your organisation, and although there may be some overlap with the Opportunities and Threats portion of the SWOT analysis, it can be...