Business For Good WY

Business For Good WY Logo

We held a workshop to gain a brief to start developing the visual brand.

Once this was completed we then designed a few options. One option was chosen which we developed into the final brand.

The outputs included a primary logo as well as a brand guidelines document. This document included how to use the logos, colours guide, new fonts guide, brand elements / patterns and several examples of how to use them, some of which can be seen below.

In addition to this we provided brand assets that would cover templates for social media and elements for use in their own designs.

About Business For Good WY

Business for Good, WY is a new partnership of 8 local and national specialist organisations – all Alternative Businesses themselves – that understand the needs, challenges and amazing opportunities for social enterprise, co-operatives and community business.

The project is led by TSL Kirklees – the voluntary, community and social enterprise support charity for Kirklees, and brings together other local VCSE support organisations with national organisations that specialise in support for co-operatives and social enterprises.

Business For Good WY Colour Palette
Business For Good WY Font Guide
Business For Good WY Pattern Guidance
Business For Good WY Photo Guidance

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