Fresh Futures

Fresh Futures Logo

We held a workshop to gain a brief to start developing the visual brand.

Once this was completed we then designed a few options. One option was chosen which we developed into the final brand.

The outputs included a primary logo as well as a brand guidelines document. This document included how to use the logos, colours guide, new fonts guide, brand elements / patterns and several examples of how to use them, some of which can be seen below.

In addition to this we provided brand assets that would cover templates for social media and elements for use in their own designs.

About Fresh Futures

Established in 1974, Fresh Futures is a regional charity that supports vulnerable and disadvantaged children and young people, and their families, within Kirklees and surrounding areas.

Our vision is for all young people to have opportunities for a better life, now and in the future.

We aim to ‘Improve lives and Inspire change’ and, through our four interwoven strands of work – Education, Health & Wellbeing, Employability & Skills, and Relationships – all helping to drive equality of opportunity and social justice forward – empowering individuals to make positive life choices and be the best they can be.

Fresh Futures Main Logo Guide
Fresh Futures Logo Guide
Fresh Futures Colour Palette

More Branding Projects